GOLS Donors 

Keeping The Lights On

Through November of 2020 people in La Crosse County spent $60 mil *more* online.

Home improvement and big box stores grew.

The small businesses that make up our quality of life shrank by $149 mil. Food and beverage, hotels, entertainment, and more.

#golsWI Get On Living Safely’s initial 35 local investors reached more than 20,000 people with our reminders to support local businesses. People stated they shopped at new places because of the campaign.

Just as businesses must keep going. So must our campaign.

Watch How

HOW

Since November, the Get On Living Safely campaign was the most active business page when looking at tourism, downtown, Chamber and West Salem business groups. People engaged with our:

SOCIAL MEDIA:

  • daily posts reminding people of local businesses
  • showcasing communities like North La Crosse, La Crescent, West Salem and Onalaska.
  • telling stories of businesses, how they’ve adjusted, and how they hope to reopen fully.
  • Giveaways of $3200 in local gift cards, providing an economic boost while growing a base of followers.

OTHER MEDIA: radio ads, DJ promotions, billboards, yard signs, Tribune ads, and podcasts, t-shirts and more with “Get On Living Safely” circulated.

We’ve built momentum.

Phase 2 can help keep it going.

$ Raised

People Reached & Growing

HOW

SOCIAL MEDIA: The campaign will guide and engage businesses and the public in fun ways through daily posts. We unite all posts through Get On Living Safely (GOLS) social media channels and through the hashtags #golsWI and #getonlivingsafely.

  • businesses will showcase themes of products, safety, fall items, holidays, etc.
  • the public will be encouraged to post about positive local experiences, favorite foods, local buys, etc.

OTHER MEDIA: billboards, yard signs, and “Get On Living Safely” t-shirts worn by employees throughout the community will reinforce multimedia, daily messages, additional media as planning and budget allows.

We know if we do nothing, we will lose everything.

Now is the time. This is the campaign.

HOW YOU HELP

With the North La Crosse Business Association as the lead, and working with area partners, we are already halfway to raising funds for a campaign during the holiday season!

It’s simple.  We can do more if we raise more. Our desire is to continue the campaign into Spring of 2021.

We ask that you give in the way(s) you are able:

  • Financially
  • Participating:
    • in our social media themes.
    • having your staff wear Get On Living Safely t-shirts on set days
    • placing a yard sign if you are in a high traffic location
    • adding our suggested messaging to your existing outdoor signage you may own. 
    • signing up for our communication and joining our Facebook Group to ensure you have the latest ways to engage, help yourself, and help others.
Goal Thermometer

Our Partners